Your team needs accurate sales forecasts to determine the level of investment, marketing resources, and overall health of your business.
Every business requires key information to operate efficiently and effectively, with revenue intelligence among the most vital considerations. However, many companies have asked a perfectly understandable question: What is revenue intelligence? The idea behind revenue intelligence is simple. Your business needs to understand what revenue comes in, where revenue falls short, and where to deploy your limited resources to maximize revenue-generating opportunities.
You can break revenue intelligence in sales into a few parts. Understanding what areas cause you problems — and how to address them — can give your business financial clarity. A more robust understanding of revenue intelligence can help you close deals faster. It can also increase your bottom line.